Everyone loves summertime. No school, nice weather, and the freedom to enjoy ice cream as the go-to treat to beat the heat. Embracing the season, the HEB Creamery wanted to deliver a cold, delicious treat to consumers. Thus the HEB Creamy Creations Ice Cream Tour was born, spreading cheer across the state of Texas in the form of a fun, branded ice cream truck. As a local Texas brand, it was important for the company to showcase the fact that their high-quality product has been churning in Texas since 1980. And what is a better way to connect with locals than to hire local brand ambassadors?
Elevate Staffing was the perfect staffing partner for this tour. Our extensive knowledge and understanding of what local staff need to embody in order to be successful allowed us to find the best staff for this tour. To no surprise, the ice cream was a huge hit – and so were the people who delivered it.
If you want to find the right people to represent your brand for your next product sampling campaign, contact us! We are passionate about connecting people to brands where they live, work and play.