On-Premise Flavor Launch

Elevate teamed up with Brand Activate in 2015 to staff a nationwide summer campaign for Three Olives, which has been extended year on year into summer 2018. Each season the team is trained on the new flavors and specialty cocktails, which are sampled on-premise and off-premise throughout the duration of the campaign.

What We Did

Over the past three years, Elevate has recruited and trained a nationwide roster of promotional models, with brand affinity and relevant alcohol experience. Each season, Elevate provides full candidate review with video profiles, webinar and online training and testing for each staff member recruited, kit management and logistics, digital reporting, credit card facilitation and event expenses coverage. Elevate has been able to offer turn-key staffing solutions and execution for on-premise and off-premise executions, bar spends and nationwide reporting for Three Olives since 2015.


How We Did It

Elevate staffed alcohol promotions veterans for this exciting program year-on-year, over 44 markets across 12 states. A regional recruitment casting was held for each location and candidates were selected based upon video profiles, past experience in the nightlife and beverage markets. These speciality trained Brand Ambassadors delivered engagement on brand education, product samples, product sales, photo opportunities and swag giveaways. To ensure staff retention and consistent quality across markets.

How we succeeded

Working with the same brand year-on-year has allowed Elevate to drive brand awareness, improve efficiencies and delivery exceptional results against KPI.

RESULTS

800+ on-premise events executed

More than

25,000

samples delivered to date

358 ambassadors hired and trained

PEOPLE SAY

The Elevate team are absolute professionals and their staff have become a memorable aspect of the Oculus demo experience. Elevate has done more than provide staff. They have worked tirelessly with us to grow a program that is now a critical part of the Oculus organization.

Christopher McKelvy, Partnerships, Oculus

PEOPLE SAY

After working with multiple staffing agencies, we reached out to Elevate and stopped looking elsewhere. As a key growth driver of our national program, the event staff Elevate provides are head and shoulders above the competition.

Travis Hartley, Senior Manager, Match

PEOPLE SAY

Finding the right Glory Girls on a global scale was hugely integral to our consumer engagement activities. Elevate helped us find the right staff that were so much more than promo girls – they learned, lived and breathed the brand, which translated to natural and amazing outreach.

Gwen Bueno de Mesquita, Global Head of PR, Soap & Glory

PEOPLE SAY

In the highly competitive world of experiential staffing, Elevate stands head and shoulders above other agencies. Elevate are much more than just a supplier, they are a strategic partner whose expertise is invaluable for running effective, efficient and successful campaigns.

Tom Lovegrove, Planning Director, Wasserman

PEOPLE SAY

Working with Elevate for over two years has been an absolute pleasure. From the internal team with whom we work on a nearly daily basis to grow our business and develop and oversee programming; to the external brand ambassador and demo specialist teams who are unconditionally passionate about Oculus VR.

Talon Beesch, Marketing, Oculus

PEOPLE SAY

I have been extremely impressed with the work that Elevate have carried out for us. The quality of the Staff they have is fantastic, as is their ability to deliver every time. Elevate always save the day, especially on briefs that are often not straightforward and require a bit of “outside the box” thinking.

Leigh Williamson, Project Director, Vision Nine

PEOPLE SAY

I have never worked with a more professional, hardworking and effective team in my 20 years of events. Elevate is brilliant… they delivered way-way past what was expected & made my life super easy.

Greg Sharpe, Senior Producer, Frukt

U.S.

SoBe

U.S.

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Interested?
Request a proposal.
Interested?
Request a proposal.