Ristorante Italia Pizza

A nationwide mass sampling tour in the UK’s largest train stations, giving commuters an easy dinner to throw in the oven when they get home!

What We Did

A nationwide roadshow was implemented on behalf of Dr. Oetker. Full-sized frozen Ristorante pizzas were sampled, and discount vouchers were offered in various UK public transport stations. Commuters were provided with a simple, fresh and delicious dinner solution. At the same time, through a social media competition, they could enter to win a trip to Venice, Italy.


How We Did It

Elevate managed all elements of bringing this campaign to life – journey planning, site space sourcing & booking, production, logistics, reporting and staffing. Our staffing team was build up of a core team of an Event Manager, Assistant and logistics manager, who guaranteed consistency and efficiency in each market, where our local teams of Brand Ambassadors supported them. As well as an efficient staffing team, we worked closely with our partner agency to ensure that the activation was rolled out optimally across all elements to ensure all KPIs and targets were met.

How we succeeded

Working in true partnership with our agency client enabled us to collaboratively deliver an outstanding campaign for the end brand, which surpassed all targets and expectations.

RESULTS

20 days of events

87,780

samples distributed

55.35 total number of hours

PEOPLE SAY

The Elevate team are absolute professionals and their staff have become a memorable aspect of the Oculus demo experience. Elevate has done more than provide staff. They have worked tirelessly with us to grow a program that is now a critical part of the Oculus organization.

Christopher McKelvy, Partnerships, Oculus

PEOPLE SAY

After working with multiple staffing agencies, we reached out to Elevate and stopped looking elsewhere. As a key growth driver of our national program, the event staff Elevate provides are head and shoulders above the competition.

Travis Hartley, Senior Manager, Match

PEOPLE SAY

Finding the right Glory Girls on a global scale was hugely integral to our consumer engagement activities. Elevate helped us find the right staff that were so much more than promo girls – they learned, lived and breathed the brand, which translated to natural and amazing outreach.

Gwen Bueno de Mesquita, Global Head of PR, Soap & Glory

PEOPLE SAY

In the highly competitive world of experiential staffing, Elevate stands head and shoulders above other agencies. Elevate are much more than just a supplier, they are a strategic partner whose expertise is invaluable for running effective, efficient and successful campaigns.

Tom Lovegrove, Planning Director, Wasserman

PEOPLE SAY

Working with Elevate for over two years has been an absolute pleasure. From the internal team with whom we work on a nearly daily basis to grow our business and develop and oversee programming; to the external brand ambassador and demo specialist teams who are unconditionally passionate about Oculus VR.

Talon Beesch, Marketing, Oculus

PEOPLE SAY

I have been extremely impressed with the work that Elevate have carried out for us. The quality of the Staff they have is fantastic, as is their ability to deliver every time. Elevate always save the day, especially on briefs that are often not straightforward and require a bit of “outside the box” thinking.

Leigh Williamson, Project Director, Vision Nine

PEOPLE SAY

I have never worked with a more professional, hardworking and effective team in my 20 years of events. Elevate is brilliant… they delivered way-way past what was expected & made my life super easy.

Greg Sharpe, Senior Producer, Frukt

U.K.

Weber

U.K.

Singapore Tourism Board

Interested?
Request a proposal.
Interested?
Request a proposal.